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A monkey economy as irrational as ours
3,526,097 views |
Laurie Santos |
TEDGlobal 2010
• July 2010
Read transcript
Laurie Santos looks for the roots of human irrationality by watching the way our primate relatives make decisions. A clever series of experiments in "monkeynomics" shows that some of the silly choices we make, monkeys make too.
science
design
business
economics
primates
psychology
brain
money
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